14th Oct, 2019, DUALRAYSers annual routine Europe Business Trip successfully finished, totally 21 days, 15 working days, 22 customers visiting,4786km driving. We made almost perfect customer visiting planning based on years’ experience of Europe customer visiting, So this time, efficiency and achievements were much better improved.
DUALRAYSers annual routine Europe Business Trip is an important marketing strategy to improve the customers service level since 2017,which can enhance our interact with our regular customers,as well as new potential customers,led by the Sales and Marketing leader and the top sales in DUALRAYS,we got great achievements this time in the following issues.
Establish DUALRAYS Germany Warehouse
We confirmed the location,products and stock plan of the Germany warehouse based on our customers product and marketing positioning. The Germany warehouse has 3 remarkable advantages:
The Europe customers can visit our showroom in Germany,check the design and quality,get our brochure,instead of visit China if it is not convenient for them to come to China,new designed products
can be seen at the first time in Germany,it can
be shipped to you from Germany to your company site directly for your convenience,or you can make an appointment and come to our Germany branch office for visit,this can save you a lot of time.
Since our product positioning is industrial lighting,and mainly service the local contractor customers group,our high bay light,which is the most common and highest frequency used items,will be stocked,
which can assure enough stocking for your
normal projects,of course,ordering from our factory in Shenzhen is also welcome based on your planning.
The Germany branch office can also an after-sales center for our customers,the fault products can be shipped to there,and new products or products after repaired can be sent to you for your replacement,
which can greatly improve the service level
and customers relationship.
These advantages have absolute attraction to local contractors,2-3 days delivery, saving much time,freight and labor cost for communication, at the same time solving their after-sales concernings.Which can ensure our customers to be competitve in the local market,and have more opportunity to win the tenders.
Regular customers’ visiting and relationship maintenance.
We reserved enough time for our regular customer to get their voice and solved their big concerning issues face to face, including products improvements, technic supports, quality controlling, strategic delivery
improvement and commercial supports.
Potential customers’ visiting
Preaching our factory scale, marketing positioning, quality controlling, fast reaction, all kinds of possible supports and our considerable projects in the local market to our potential target customers. We got them recognized we are specially offer professional solutions and technical support for contractors.
30-daysannual routine Europe Business Trip is a long term and conventional marketing strategy of DUALRAYS, which is based on the comprehensive marketing environment of LED industrial lighting, considering our customer group characters and making deeply researching. To bring our customer excellent experience and to create more opportunities for win-win.
Meanwhile, the trip also offer opportunity for diligent sales elites to go overseas visiting customers and face to face communiaction ability, they will get much different experience and better practicing during their sales career.
Dualrays is practicing the enterprise management principle “Perfect or Nothing”.
Efficient Industry,Created by Dualrays!
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